室内设计：品界设计

Interior Design: Scope Design

主创设计师：翁德/梁剑峰

Chief Designer: Weng De/Liang Jianfeng

项目地址：浙江-杭州

Project Address: Hangzhou, Zhejiang

空间类别：商业空间

Space Category: Commercial Space

设计风格：极简主义

Design Style: Minimalism

项目面积：5000㎡

Project Area: 5000㎡

设计说明：

Design Description:

位于素有“人间天堂”美誉的杭州萧山区。2020年艾尔文从厦门跨步到杭州，在新的城市地标，又填入了一块新的蓝图。

The project is located in Xiaoshan District, Hangzhou, which is known as "paradise on earth". In 2020, Alvin stepped from Xiamen to Hangzhou and filled in a new blueprint for the new city landmark.

这是艾尔文在杭州的第二个项目，是一个集合了10大艺术版块、占地5000㎡的杭州影像艺术空间，旨在打造一场无可取代的爱情影像之旅，为给杭州的新人带去最好的婚照拍摄体验。 

This is Alvin’s second project in Hangzhou. It is a 5,000 m2 Hangzhou Photographic Art Space with 10 major art sections, aiming to create an irreplaceable journey of love, and bringing the best wedding photo shooting experience to the new Hangzhou couples.

「 空间并非是填充物体的容器 」 

它们的诞生皆被赋予了不同的意义

Space is not a container filled with objects

Their births are all given different meanings

在我们看来—— 

5000㎡杭州影像艺术空间的使命正是为爱而生 

In our view——

the mission of the 5000㎡ Hangzhou Photographic Art Space is born for love

 理念 

 Idea 

也借由艺术空间的设计，我们重新审视开放式区域和与隔断组成的特定场所给客户带来的不同体验感的差距，并用建筑的思维去梳理与客人互动沟通的关系。

Through the design of the art space, we re-examined the gap of customers’ different experiences between the open area and the specific place composed of partitions, and used architectural thinking to sort out the relationship of interaction and communication with guests.

品界设计团队认为，这是影楼空间的一次革新，仿佛是在触碰一个可以被感知的梦想。我们将其设想为现代性的一种能量，以进步观念作为主导，用一种处于暂定状态的规则去营造一种独特的空间状态，空间中所发生的事件才是空间存在的价值。

The Scope Design team believes that this is an innovation in the photographic studio space, as if touching a dream that can be perceived. We envision it as a kind of energy of modernity. With the concept of progress as the leading factor, we hope to use a tentative rule to create a unique space state. The events that occur in the space are the value of space existence.

 光感 

 Light Sensation 

将光当作一种媒介，通过光的漫反射，光在空间中起到传达与引导作用。在设计的思考中，设计师认为光本身就是一种显性的物质，根据不同的区域，分层次设计该有的灯光氛围，通过光的物质性来传达人的精神世界。高级、优雅、虚幻的情绪因光而涌现。

We use light as a medium. In the space, it plays the role of conveying and guiding through diffuse reflection. In the design thinking, the designers believe that light itself is a dominant material and the lighting atmosphere should be designed hierarchically according to different areas, so that the spiritual world of people will be conveyed through the materiality of light. Therefore, high-grade, elegant, and illusory emotions will emerge from the light.

规划

Planning

这里我们借鉴了连卡佛设计师精品店流动性的设计思路，将10大版块、8个功能区有序组合，形成一个展厅式的自由空间，再根据结构与功能的需求变化，合理划分出公共性上的独立区域，以确保每位客人的隐私。设计师以大面积的灰色水泥艺术涂料，作为空间的主要色系，无需过多的色彩，即可塑造空间的内建筑美感。在空间的变换中有些区域是采用了曲线化、解构主义、失去重心的形式，同时设计师还将多种物质手段运用到空间中，最后通过设计整合在一起，这就使得空间有了自身的活跃感和流通性，人们穿梭在这种变化多样的抽象世界里更有了探索性，人与空间交融彼此，深深触动。

In this project, we drew on the design ideas of the mobility of Lane Crawford designer boutiques, and organized the 10 major sections and 8 functional areas in an orderly manner to form an exhibition-like free space. And then according to the changes in structure and function requirements, we also reasonably divided public independent areas to ensure the privacy of each guest. Meanwhile, the designers used a large area of gray cement art paint as the main color system of the space. We believe that there is no need for excessive colors to shape the interior architectural beauty of the space. In the transformation of space, the design of some areas adopted the forms of curve, deconstruction and loss of center of gravity. At the same time, the designers also applied a variety of material methods to the space, and finally integrated them through the design, which can make the space have its own sense of activity and circulation. People will be deeply moved and become more exploratory in this varied and abstract world, where they and the space will blend with each other.

总结

Conclusion

整层是由我们的原创手作饰品间、婚纱礼服陈列区、艺术装裱展示区、高级定制男装馆、全独立专属造型间、商业级影棚以及办公区域构成，从而打造极具颠覆性的经营理念与空间环境。几个敞开式区域采用了连接性的设计，而沉浸式体验的拍摄服装区更像是一间自由穿行的美学时装馆。婚纱礼服、中式嫁衣按系列划分陈列于各自的区域，都是为特别的你而准备的。

The whole floor is composed of our original hand-made jewelry room, wedding dress display area, art framed display area, high-end custom men's clothing hall, fully independent exclusive modeling room, commercial-grade photographic area and office area, thus creating a very subversive business philosophy and space environment. Open areas are designed in a connected way, and the immersive experience shooting clothing area is more like an aesthetic fashion hall that people can walk freely inside. Wedding dresses and Chinese wedding gowns are displayed in respective areas according to the series, which are all prepared for the special you.

用西方的设计秩序来建树东方的空间情绪与哲学。曲径通幽，以小见大，张扬且含蓄，这是一场东西方美学哲学的碰撞。

We tries to use Western design order to build Eastern spatial mood and philosophy. The winding path leads to the secluded; from the small to the big; flamboyant and implicit. This is a collision between Eastern and Western aesthetic philosophy.